I share copywriting tips on LinkedIn, upload photos of life in Montreal on Instagram, and lurk people I idolize on Twitter.

Hi, I’m Carlene.

I write SEO website copy and brand messaging for service providers and small businesses.

Prepped with an open Google Doc, a comprehensive process, and a knack for creating impactful narratives, my copywriting services give brands the words they need to build trust, get more organic traffic, and empower their customers.


Portfolio

Altium Wealth Architecture — Brand Messaging, Website Copy

Portable North Pole — Website Copywriting, Social Media Copywriting

Winnipeg Access Advisory Committee — Interviews, Annual Report Writing

Main Street Project/Red Moon Media — Interviews, Video Script Development

At a crossroads — Article, Canadian Geographic


Some nice words from clients.

“Carlene is a personable and multi-talented professional who brings more to the table than just copywriting, and anyone hiring her can rest assured they are receiving top notch service!

— Mayo Sowemimo, Red Moon Media

“It was a pleasure to work with Carlene this past year. She was able to hit the ground running and captured our intended voice and brand very quickly. We would be excited to work with her again.”

— Bryan Blend, Portable North Pole

Carlene was a great asset to help me build the Hakim Family Nutrition website from the start. She is very enthusiastic, professional, organized, and trustworthy. I absolutely recommend Carlene’s professional services to others.”

— Elahe Askari, RD, Hakim Family Nutrition


A little more about me.

I’m a copywriter operating out of my little home office in Montreal, working with clients wherever they are to solidify their brand messaging and deliver engaging SEO website copy.

A dog-shaped bean named Tess hangs out with me all day, and may have a stare into the computer screen during video meetings.

When I’m not drinking 3+ beverages at my desk, I’m probably exploring the city on my bike, watching RuPaul’s Drag Race, eating a bagel, or continuing my never-ending quest in finding the perfect pub (needs: dark wood, good beer, and the perfect reading nook).

A portrait of a dog named Tess and her human.

Let’s chat!

I only work with 1-2 clients each month to make sure every project is as strategic, researched, and impactful as possible.

If you have a project that needs the right words — or you just feel like saying hi — head to my contact page! 👋